Rehiring the Smart Way: Mainstreaming Disability in Recruiting Strategies

By Tamala Scott
As we envision a return to normal following the pandemic, many businesses find themselves in a position of having to rehire staff to ramp back up to pre-COVID productivity and revenue.
While traditional sourcing strategies—such as online job boards, newspaper ads, staffing agencies— may secure employees in the short-term, your recruiting strategy may be missing the mark in reaching a valuable yet untapped resource—job seekers with disabilities. This article will shed light on the multiple advantages that businesses gain from hiring people with disabilities, beginning by dispelling three of the most common myths that deter businesses from actively recruiting jobseekers with disabilities. We also offer a few key strategies on how to get started on your inclusion journey.
Cost. The first and perhaps most insidious myth is that hiring people with disabilities is a costly practice. The Job Accommodation Network has surveyed nearly 3,000 employers since 2004 to ask them about their accommodation practices and costs. Nearly 60 percent of all of those surveyed have reported reasonable accommodation costs of $0 for their employees with disabilities, while the remaining respondents report an average cost per individual of $500 or less. The same study also lists numerous cost-saving benefits for providing a streamlined and comprehensive reasonable accommodation strategy, including employee retention, increased employee productivity and improved workplace safety.
Productivity. Another misconception is that employees with disabilities are less productive than their peers. One of the country’s leading disability-inclusive employers, Walgreen’s, conducted a study to measure the effectiveness of its disability hiring strategy within its distribution centers. Among the three areas the study examined was the productivity, safety and turnover among its staff with and without disabilities. The study concluded that Walgreens’ employees with disabilities typically outperform or perform at the same level as their colleagues without disabilities, while also experiencing less safety-related incidents and remaining in their positions for longer.
On a macro-level, disability-inclusive companies are also proven to perform better than their industry counterparts. A landmark study conducted by Accenture in 2018 shows that businesses that prioritize diversity and inclusion within their workforce outperform their industry peers and are better able to respond to business challenges.
Difficulty finding talent. The labor force with disabilities has historically been—and remains—underemployed relative to the overall national labor force. The unemployment rate among jobseekers with disabilities is 1.5 times that of jobseekers without disabilities. Despite recent data showing a narrowing employment gap between graduates with and without disabilities, graduates with disabilities report that they are more likely to get part-time or temporary positions and earn on average less than their peers without disabilities. Qualified talent is out there, but due to the barriers to employment, many of these jobseekers with disabilities remain invisible to employers that could benefit immensely from their skill.
For the first time in history, business leaders are realizing that hiring jobseekers with disabilities is not simply the right thing to do, but the smart thing to do for their business. Despite that, many businesses get stuck trying to figure out where to start in their disability inclusion efforts. Here are some achievable steps to getting YOUR business started on a path to a stronger and more inclusive diversity strategy:
Create a group of champions. As a first step, establish a core group of passionate individuals within your business that are willing to dedicate time and resources toward advancing your initiative. This group should include people from a variety of different departments and leadership levels within the company so that there are as many diverse perspectives and skillsets represented as possible.
Cultivate buy-in. Creating a disability-inclusive workplace requires that changes be made to an organization’s culture, operations, recruiting and hiring practices, and many other facets. Now that the business case has been made, your champions need to create an airtight pitch and messaging campaign to inform staff and leadership at multiple levels of the “how” and the “why” to have a disability-inclusive workplace.
Develop partnerships with local and national disability organizations. Once your internal support is secured, the next step is to seek out the expertise from local and national disability agencies to familiarize yourselves with the local disability community and find that aforementioned talent. Establishing your business as a disability-inclusive employer to the surrounding disability community is an important step toward getting individuals with disabilities to join your team.
Start small. It is important to keep an eye on the big picture and how to fold disability inclusion into multiple facets of your organization, but it is even more important to start small to develop a sound strategy that can be scaled in the future. Start small and aim for small wins before scaling.
Thinking about starting a disability hiring initiative? Contact The Arc@Work.